Services for Every Stage
of Practice Growth
From foundational setup to high-level strategic advisory, we provide the operational support and strategic guidance you need to build a practice that doesn't rely on you.
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Setup & Foundations
Foundational setup services to launch or restructure your practice properly from the start. Get the systems, branding, and infrastructure you need to grow with confidence.
What's Included
CRM Setup & Configuration
Full system setup with workflows and automations
Website Development
Professional website design and build
Branding & Identity
Logo, colours, and brand guidelines
Practice Planning
Strategic planning and launch support
Resource & Education Bundles
DIY templates for operations and resources
START
Setup & Foundations
Everything you need to launch properly from day one — systems, brand, website, and strategy all in one place.
For practices up to $1M revenueSTRUCTURE
Ongoing Operations Support
Retainers & Ad Hoc ServicesFull operational execution support to stabilise and scale your practice. We handle the coordination, compliance, and day-to-day operations so you can focus on clinical excellence and strategic growth.
What's Included
Virtual Reception
Professional call handling and client coordination
Billing, Invoicing & Bookkeeping
NDIS, Medicare, and private billing management. Reconciling, budgeting & paying bills
Compliance Monitoring
AHPRA, privacy, and regulatory compliance & reporting
Marketing & Social Media
Content creation, social media management, podcast management and referrer relationship management
Strategic Check-ins
Dedicated Practice Manager & regular reviews and operational guidance
STRUCTURE
Ongoing Operations Support
We handle the day-to-day so you can focus on what you do best — delivering excellent clinical care and growing your practice.
For $500k–$1.5M practicesSCALE
Advisory & Consulting
Contract Advisory & Consulting — 90-Day Practice StabilisationAn intensive strategic advisory engagement for established practice owners who are ready to remove founder dependency, reduce operational risk, and build a practice that can scale without them.
What's Included
Full Practice Audit
15+ page report identifying gaps, risks, and recommendations
Decision Authority Framework
Decision matrix for team empowerment
Core Operations Playbook
Critical SOPs with accountability structure
Founder Elimination Plan
Clear roadmap to remove yourself as the bottleneck
6 Fortnightly Working Sessions
Plus unlimited Voxer access throughout the engagement
SCALE
Advisory & Consulting
We see the whole board. A 90-day intensive engagement to remove you as the bottleneck and build a practice that runs without you.
For $1.5M+ practicesEvery Service,
In Detail
Each tier is made up of individual services. Click any service below to see exactly what's included and what it covers.
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Setup & Foundations — Project-Based
Full setup of your practice management CRM — configured specifically for your practice model, team structure, and client workflows. We build it so your team can actually use it from day one.
A professional, conversion-focused website designed and built for your practice. Clean, brand-aligned, and built to attract the right clients and referrers from the moment you launch.
A complete brand identity that reflects who you are and positions your practice professionally. From logo to colour palette to brand guidelines — everything your team and suppliers need to stay consistent.
Strategic planning and launch support to make sure you're set up for growth from the start — not just operationally ready, but commercially positioned and clear on your next 12 months.
DIY templates and operational resources so your team has what they need to run the practice properly — without reinventing the wheel every time.
STRUCTURE
Ongoing Operations — Monthly Retainer & Ad Hoc
Full operational management of your practice — we handle the coordination, compliance, billing, and day-to-day administration so you can focus on clinical work and growth. Available across three levels: Foundations ($1,900/mo), Momentum ($5,900/mo), and Elite ($9,500/mo).
Done-for-you social media management that keeps your practice visible, credible, and consistently showing up — without it taking up your time or your team's time.
A dedicated PA to support you as the practice owner — handling the tasks that pull you away from clinical work and strategic thinking. Designed for practice owners who need personal operational support, not just practice admin.
Professional supervision and mentoring for your Practice Manager or admin team lead — structured over 3 months with regular 1:1 sessions. Builds capability, confidence, and accountability in your operational team.
SCALE
Strategic Advisory — 3-Month Partnership Cycles
For practice owners who have internal capacity to implement but want clear strategic direction and expert oversight. You get a prepared plan each month — your team executes it, with Serena guiding the way.
Strategy plus hands-on implementation. We don't just tell you what to do — we help you do it. Includes a comprehensive practice audit, a 90/60/30-day project plan, and 10–15 hours of implementation support each month.
The highest level of strategic partnership — for established practice owners ready to build a practice that doesn't rely on them. Deep implementation, full audit, and 15–20 hours of hands-on support each month to drive meaningful, measurable change.
Where Is Your Practice
Right Now?
Answer 5 quick questions and we'll tell you which tier is the right starting point for your practice.
How long has your practice been operating?
What's your biggest operational challenge right now?
How many clinicians are currently in your practice?
What does your current admin support look like?
What outcome matters most to you right now?
Question 1 of 5
Not Sure Which Tier
Is Right For You?
Let's talk about where your practice is right now and what it actually needs. No pressure, no pitch — just a real conversation.